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| From left, Susannah Greenberg, Lydia Hirt, Kelly Leonard, Iris Blasi. Photo: Sandra Pike |
March 29, 2012, New York, NY. Gabe Habash of Publishers Weekly reported on the panel Digital Marketing and PR for Books: Driving Buzz and Sales organized by Susannah Greenberg of Susannah Greenberg Public Relations for the Women's National Book Association of New York City with panelists Iris Blasi of Hilsinger-Mendelson, Lydia Hirt of Penguin, and Kelly Leonard of Hachette Book Group.
http://www.publishersweekly.
A web cast of the entire event can be viewed here:
http://ustre.am/IBA2
More choice snippets of commentary by the panelists can be gleaned from Twitter by searching for #wnbanyc.
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